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Podcast Episode 46 – Art Director SooJin Buzelli

August 9, 2010

(Illustration by Victo Ngai, Art Directed by SooJin Buzelli)

Episode 46 of the Escape from Illustration Island Podcast features an audio interview with Art Director SooJin Buzelli.  Together we discuss her refreshing approach to working with Illustrators for multiple publications through Asset International, as well as her involvement with the ICON6 Illustration Conference. This episode is sponsored by and

Here are links to some of the things mentioned on the show:

Asset International
ICON6 Illustration Conference
ICON6 Video: Creative Directors Who “Dig” Illustration Part 2
EFII Podcast Episode 33 – Art Director Stephanie Glaros
Nigel Buchanan

Special thanks to Victo Ngai for providing the artwork for this post.

About Victo Ngai: Victo Ngai is a freelance illustrator born in Hong Kong and graduated from Rhode Island School of Design. Victo is Victoria and is actually Chuen Ching. But she gave up trying to teach the British to say “Chuen Ching” and the Chinese to say “Victoria.”


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13 Comments leave one →
  1. Nate Williams permalink
    August 10, 2010 9:33 AM

    Another fantastic episode!

    • August 10, 2010 4:57 PM

      Thanks Nate. I’m a big fan of this one as well. Great to speak with SooJin.

  2. August 10, 2010 11:19 AM

    This was amazing Thomas! I’ve been familiar with SooJin Buzelli for quite some time now. It was incredible to hear about her working relationship with illustrators and to get a glimpse into the mind of an art director. Thanks for sharing!

    • August 10, 2010 4:56 PM

      Thanks Weylon. It’s always nice to hear from Art Directors. Watch out for more of these in the near future!

  3. August 11, 2010 7:43 AM

    Great interview! I took a look at her magazine work and absolutely LOVED it. The publications have a really strong look due to the use of such great (and abundant) illustration work throughout.

    I think the publishing industry should take some cues from what Soojin is doing. A shining example of how strong illustration work kills stock art of “men in business suits” any day of the week.

    We need more art direction that thinks along these lines.

    I wonder how we break this type of thinking? (Must. Use. Business. Suits. And. Shaking. Hands.)

    I’ve had my work killed recently due to this type of thought process.

    This gave me some much needed end-of-the-day inspiration. Thanks!

    • August 11, 2010 9:37 AM

      Hi Terry. Thanks for your comment. SooJin’s approach is definitely refreshing. It’s too bad that her idea of thinking outside the box is such a rarity.

  4. August 12, 2010 11:17 AM

    Wonderful. A chance to hear how an art director works in her own words. You enable your audience to gain insights that would be next to impossible to obtain any other way. Many thanks for this and all your efforts.

  5. August 13, 2010 8:21 AM

    Another great one-thanks! Did anybody catch the name of the website she says is her homepage that she looks at every day? It sounded like ” illos dot com” but that site is about pianos…so I’m guessing that’s not it.

  6. August 13, 2010 4:30 PM

    Really great interview, thanks for this.

    Steve, I believe the site is

  7. September 27, 2010 12:21 PM

    I was searching about this issue everywhere,I was really curious about this…Really big thanks.I am thinking rent some episodes and movies soon.Looking for your next articles…


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